ASAN produces litter for pets. After a demanding casting we put a guinea pig Quido and a tom cat Knír in front of the camera. They acted in front of the green screen.
It was not easy to convince them to act their roles under such intense lighting.
The creative ideas were supplied by a marketing agency AETNA, we were responsible for filming, cut, sound, voiceover, effects and final rendering in TV broadcast format.
Here you can compare the resource files with the final composition:
Click and drag to see before and after diference